Online visual merchandising (VMD) cues and consumer pleasure and arousal: Purchasing versus browsing situation

By Young Ha, Sharron J. Lennon. 2010

216 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/0becd61bb56d74d6d4f22a37251facd52a6f6a94

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

  1. Haili Chu
  2. Qian Huang
  3. Xiayu Chen
  4. Hefu Liu
  5. Sharron J. Lennon
  6. Amanda J. Broderick
  7. C. Demangeot
  8. I. Bakker

In Organizational Behavior and Human Resource Management

  1. Amanda J. Broderick
  2. C. Demangeot
  3. Haili Chu
  4. Qian Huang
  5. Xiayu Chen
  6. Hefu Liu
  7. I. Bakker
  8. Hyunjoo Im

Citations in the corpus