Cross-Functional Integration and New Product Success: An Empirical Investigation of the Findings

By Lisa C. Troy, Tanawat Hirunyawipada, Audhesh Paswan. 2008

379 citations recorded by the source corpus.

Subfields: Management of Technology and Innovation, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/042ff7afff1a3de358a0e0abe3c66a4bbdfe7b3e

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In Management of Technology and Innovation

In Strategy and Management

Citations in the corpus

Brand personality: A meta-analytic review of antecedents and consequences (2013, result): “The coding is in line with previous meta-analyses (e.g., Troy et al. 2008) 0 = good (57 samples), 1 = service (19 samples) Anthropomorphization is easier for goods than for services; brand personalities are more easily accessible, leading to larger effects for goods compared with services (e.g.,…”
Absorptive Capacity and Firm Performance in SMEs: The Mediating Influence of Strategic Alliances (2011, background): “These standards and routines are more likely to exist in larger companies than in smaller ones (Troy et al., 2008).”
Costs and Benefits of Inter-Departmental Innovation Collaboration (2011, background): “…firms’ innovation performance (De Luca and Atuahene-Gima, 2007; Swink and Song, 2007; Troy et al., 2008) because it fosters information exchange (Troy et al., 2008), enhances the number of potentially useful ideas (Milliken and Martins, 1996), increases flexibility of the workforce (Troy et…”
The combined effects of internal and external supply chain integration on product innovation (2013, background): “information sharing, coordination and collaboration across functional departments, II is known to have a positive effect on the performance of new product development and innovation (Gupta et al., 1986; Griffin & Hauser, 1996; Olson et al., 1995; Griffin, 1997; Troy et al., 2010).”
Entrepreneurial Orientation, Firm Performance, and the Moderating Role of Transformational Leadership Behaviors (2015, background): “…levels perform more tightly structured tasks (Wales et al., 2011), have fewer options to diversify risk (Hayton, 2005), and have less contact with other functional areas (Troy et al., 2008), differences that do not encourage propensity to act entrepreneurially (Kemelgor, 2002; Monsen & Boss, 2009).”
Marketing capability, organizational adaptation and new product development performance☆ (2015, background): “…integration pools resources and skills from different functions, promoting commitment and providing flexibility in workforce and capital resources and enhancing the utilization of organizational resources for both exploitative activities and explorative activities (e.g., Troy et al., 2008).”
How Organizational Culture Influences Innovativeness, Proactiveness, and Risk‐Taking: Fostering Entrepreneurial Orientation in SMEs (2015, background): “Research Model As stated above, various studies have found that organizations with a high level of EO perform better, or as Wang (2008) describes it, “entrepreneurial orientation (EO) is a key ingredient for firm success” (p.”
The Effectiveness of Customer Participation in New Product Development: A Meta-Analysis (2016, methodology): “New product development performance refers to “the success of new product development efforts” (Troy, Hirunyawipada, and Paswan 2008, p. 136).”
Understanding Antecedents of New Product Development Speed: A Meta-Analysis (2010, neutral): “results of prior studies (Damanpour, 1996a,b; Troy et al., 2008).”
Revisit intention and satisfaction: The role of destination image, perceived risk, and cultural contact (2020, background): “In spite of rapid globalization, some differences still exist between Western and Non-Western countries (Troy et al., 2008).”