S. Gountas

Marketing · 2007–2019

A researcher in the Science corpus: 2 papers; trusts 2 researchers and is trusted by 4 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 33 citations into it; #3,480 of 6,289 by trust here, #3,763 by citations
• Sociology and Political Science — 31 citations into it; #13,038 of 22,756 by trust here, #12,387 by citations
• Literature and Literary Theory — 21 citations into it

Whom S. Gountas trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. R. Batra

Who trusts S. Gountas overall

1. Dev Jani
2. Nai-Jen Chang

Papers from S. Gountas's perspective

Ordered by how strongly the researchers S. Gountas trusts endorse each paper. Same corpus, a different order for every researcher.

1. Social Cognitive Theory of Mass Communication
2. Impact of Motivation, Attraction, and Parasocial Interaction on Talk Radio listening
3. Human Brands: Investigating Antecedents to Consumers’ Strong Attachments to Celebrities
4. The Situational Impact of Brand Image Beliefs
5. The Match-Up Hypothesis: Physical Attractiveness, Expertise, and the Role of Fit on Brand Attitude, Purchase Intent and Brand Beliefs
6. Admirer-celebrity relationships among young adults : Explaining perceptions of celebrity influence on identity
7. Parasocial Interaction: A Review of the Literature and a Model for Future Research
8. Witnessing excellence in action: the ‘other-praising’ emotions of elevation, gratitude, and admiration (Journal of Positive Psychology)
9. Development and validation of brief measures of positive and negative affect: the PANAS scales.
10. Twitter as a way for celebrities to communicate with fans: Implications for the study of parasocial interaction.

Their papers

• Personality orientations, emotional states, customer satisfaction, and intention to repurchase (2007) — 188 citations
• Celebrity influences on consumer decision making: new insights and research directions (2019) — 86 citations