Desirée Schmuck

Marketing · 2014–2018

A researcher in the Science corpus: 3 papers; trusts 15 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Desirée Schmuck trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Patrick Hartmann
  2. Jörg Matthes
  3. Vanessa Apaolaza-Ibáñez
  4. B. Parguel
  5. Andrew F. Hayes
  6. Chingching Chang
  7. Anke Wonneberger
  8. F. Benoit-Moreau
  9. L. Clark
  10. Craig K. Enders

Who trusts Desirée Schmuck overall

  1. Marco Migliorelli

Papers from Desirée Schmuck's perspective

Ordered by how strongly the researchers Desirée Schmuck trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Feeling Ambivalent About Going Green
  2. Consumer Receptivity to Green Ads
  3. Greenwash: Corporate Environmental Disclosure Under Threat of Audit
  4. Sustainable Food Consumption: Exploring the Consumer “Attitude – Behavioral Intention” Gap
  5. Negative Consequences of Dichotomizing Continuous Predictor Variables
  6. Computational procedures for probing interactions in OLS and logistic regression: SPSS and SAS implementations (Behavior Research Methods)
  7. Determinants of Chinese consumers' green purchase behavior
  8. The Relative Performance of Full Information Maximum Likelihood Estimation for Missing Data in Structural Equation Models
  9. Associative and propositional processes in evaluation: an integrative review of implicit and explicit attitude change. (Psychological bulletin)
  10. Factors Affecting Skepticism toward Green Advertising

Their papers