Florian Kohlbacher

Marketing · 2012–2016

A researcher in the Science corpus: 2 papers; trusts 18 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 29 citations into it
• Strategy and Management — 16 citations into it
• Information Systems and Management — 15 citations into it
• Sociology and Political Science — 10 citations into it
• Cognitive Neuroscience — 9 citations into it
• Management, Monitoring, Policy and Law — 7 citations into it
• Organizational Behavior and Human Resource Management — 7 citations into it

Whom Florian Kohlbacher trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Pat Auger
2. Barbara M. Byrne
3. Gordon W. Cheung
4. Bert Scholtens
5. D. Shaw
6. L. Steg
7. Jill Klein
8. Timothy M. Devinney
9. Roger B. Rensvold
10. Lammertjan Dam

Papers from Florian Kohlbacher's perspective

Ordered by how strongly the researchers Florian Kohlbacher trusts endorse each paper. Same corpus, a different order for every researcher.

1. What Will Consumers Pay for Social Product Features?
2. The Contribution of Ethical Obligation and Self-identity to the Theory of Planned Behaviour: An Exploration of Ethical Consumers
3. Evaluating Goodness-of-Fit Indexes for Testing Measurement Invariance
4. Factors influencing the acceptability of energy policies: A test of VBN theory
5. Do What Consumers Say Matter? The Misalignment of Preferences with Unconstrained Ethical Intentions
6. How does corporate social responsibility create value for consumers
7. Cultural Values and International Differences in Business Ethics
8. Why We Boycott: Consumer Motivations for Boycott Participation
9. Structural equation modeling with AMOS
10. CONSUMER PERCEPTION OF CORPORATE DONATIONS Effects of Company Reputation for Social Responsibility and Type of Donation

Their papers

• Ethically Minded Consumer Behavior:Scale Review, Development, and Validation (2016) — 267 citations
• The effects of brand‐cause fit and campaign duration on consumer perception of cause‐related marketing in Japan (2012) — 134 citations