What Will Consumers Pay for Social Product Features?

By Pat Auger, Paul F. Burke, Timothy M. Devinney, Jordan J. Louviere. 2003

722 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/d03d8495ac0f721565d073ce44c736ce1e3b5027

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Citations in the corpus

Consciousness for sustainable consumption: scale development and new insights in the economic dimension of consumers’ sustainability (2013, background): “In the last decade, research on socially conscious consumption behavior has started to grow significantly (Auger et al. 2003; de Pelsmacker and Janssens 2007; Sen and Bhattacharya 2001).”
The conscious consumer: taking a flexible approach to ethical behaviour (2009, background): “Some studies have also examined ethical trade-offs in terms of price (Auger et al., 2003) and convenience (Memery et al.”
Why Do We Invest Ethically? (2005, methodology): “Auger et al. (2003) used a structured choice experiment to elicit the willingness to pay for the social product features of soap and running shoes and found some”
The Impact of Corporate Volunteering on CSR Image: A Consumer Perspective (2015, methodology): “Consistent with previous studies (e.g. Mohr et al. 2001; Auger et al. 2003), this study provided respondents with a written excerpt that outlined the”
Assessing the Prerequisite of Successful CSR Implementation: Are Consumers Aware of CSR Initiatives? (2008, methodology): “CSR's ability to have positive consumer purchase-behaviour effects, once awareness has been established, has been extensively investigated (e.g. Auger et al. 2003; Brown and Dacin 1997; Creyer and Ross 1997; Sen and Bhattacharya 2001).”
Corporate social responsibility in the food sector (2011, background): “To those belong ethical behaviour (e.g. Creyer and Ross, 1997), demographics (Auger et al., 2003), cultural differences (Maignan, 2001), timing (pro-active versus reactive, e.g. Becker Olsen et al., 2006) and distance (domestic versus foreign CSR activity, e.g. Russell and Russell, 2010) of CSR…”
The CSR-Quality Trade-Off: When can Corporate Social Responsibility and Corporate Ability Compensate Each Other? (2007, background): “Indeed, Auger et al. (2003) found that child labor, together with animal abuse, had a particularly strong influence on consumer preferences, while environmental product features seem to be of secondary importance.”
Socially Responsible Firms and Endogenous Choice of Strategic Incentives (2012, positive): “Furthermore, consumers are willing to pay a higher price for products with CSR attributes, as recent empirical evidence shows (e.g. Trudel and Cotte 2009, Auger et al. 2003).”
Belief in a Just World: Consumer Intentions and Behaviors toward Ethical Products (2012, background): “Ethically produced goods typically involve a trade-off for consumers; consumers gains an ethical good but must pay more for the product or lose some other desirable attribute (Auger et al. 2003; Luchs et al. 2010; Obermiller et al. 2009).”
Studying the ethical consumer: a review of research (2007, background): “(2003) sought to profile green consumers in respect of socio-demographics and researchers have asked if consumers will pay a premium for social product features (Auger et al., 2003; De Pelsmacker et al., 2005a).”