Frenkel ter Hofstede

Marketing · 2002

A researcher in the Science corpus: 1 paper; trusts 3 researchers and is trusted by 5 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 6 citations into it; #2,431 of 6,289 by trust here, #2,429 by citations

Whom Frenkel ter Hofstede trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. H. Baumgartner
2. Michael V. Boland
3. Jan-Benedict E M Steenkamp

Who trusts Frenkel ter Hofstede overall

1. Jan-Benedict E M Steenkamp
2. Yuliya Strizhakova

Papers from Frenkel ter Hofstede's perspective

Ordered by how strongly the researchers Frenkel ter Hofstede trusts endorse each paper. Same corpus, a different order for every researcher.

1. Response Styles in Marketing Research: A Cross-National Investigation
2. Do international entry decisions of retail chains matter in the long run
3. Total Global Strategy
4. Building Models for Marketing Decisions
5. Time-series models in marketing:: Past, present and future
6. Multivariate Analysis
7. A Probabilistic Choice Model for Market Segmentation and Elasticity Structure
8. Homeostasis and consumer behavior across cultures
9. Reasoning About Competitive Reactions: Evidence from Executives
10. The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity

Their papers

• International market segmentation: issues and perspectives (2002) — 395 citations