Subramanian Balachander

Marketing · 2003–2007

A researcher in the Science corpus: 2 papers; trusts 1 researcher and is trusted by 5 researchers here, as inferred from the citation graph.

Subfields

Whom Subramanian Balachander trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Pradeep Chintagunta
  2. Aviv Nevo

Who trusts Subramanian Balachander overall

  1. Claire Fautsch
  2. Hannes Datta
  3. Eric T. Anderson
  4. Gary Geissler
  5. Eva Martínez

Papers from Subramanian Balachander's perspective

Ordered by how strongly the researchers Subramanian Balachander trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Investigating Category Pricing Behavior at a Retail Chain
  2. 计量经济分析 = Econometric analysis
  3. Return on Marketing: Using Customer Equity to Focus Marketing Strategy
  4. A Practitioner's Guide to Estimation of Random‐Coefficients Logit Models of Demand
  5. An Approach to the Measurement, Analysis, and Prediction of Brand Equity and Its Sources (Management Sciences)
  6. Estimating Discrete-Choice Models of Product Differentiation
  7. Conditional logit analysis of qualitative choice behavior
  8. Mergers with differentiated products: the case of the ready-to-eat cereal industry
  9. MIXED MNL MODELS FOR DISCRETE RESPONSE
  10. A New Specification Test For The Validity Of Instrumental Variables

Their papers