Mergers with differentiated products: the case of the ready-to-eat cereal industry

By Aviv Nevo. 2000

818 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/de9e9bd6b5d3d377ca808dde6725509b35085c66

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

  1. Christopher T. Conlon
  2. Jeffrey Gortmaker
  3. Pradeep Chintagunta
  4. Michaela Draganska
  5. Céline Bonnet
  6. Sofia Berto Villas-Boas
  7. K. Sudhir
  8. Frank Verboven

In Marketing

  1. Pradeep Chintagunta
  2. Christopher T. Conlon
  3. Jeffrey Gortmaker
  4. Michaela Draganska
  5. Céline Bonnet
  6. Matthew Gentzkow
  7. Sofia Berto Villas-Boas
  8. Frank Verboven

Citations in the corpus