Marine Le Gall-Ely
Marketing · 2009
A researcher in the Science corpus: 1 paper; trusts 16 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 17 citations into it
- Economics and Econometrics — 11 citations into it
- Management Science and Operations Research — 8 citations into it
- General Decision Sciences — 7 citations into it
Whom Marine Le Gall-Ely trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- D. Layton
- Franziska Voelckner
- Klaus Wertenbroch
- Drazen Prelec
- George Baltas
- Joseph C. Nunes
- Bernd Skiera
- Duncan Simester
- P. Doyle
- Vithala R. Rao
Papers from Marine Le Gall-Ely's perspective
Ordered by how strongly the researchers Marine Le Gall-Ely trusts endorse each paper. Same corpus, a different order for every researcher.
- Measuring Consumers' Willingness to Pay at the Point of Purchase
- Always Leave Home Without It: A Further Investigation of the Credit-Card Effect on Willingness to Pay
- Pricing: Making Profitable Decisions
- A Cognitive Model of People's Usage Estimations
- A reference price model of brand choice for frequently purchased products.
- A random nth-price auction
- 1 Bidding in Common-Value Auctions: A Survey of Experimental Research
- Paying Too Much and Being Happy about It: Existence, Causes, and Consequences of Tariff-Choice Biases
- Strategic Bundling of Products and Prices: A New Synthesis for Marketing
- Random utility models in marketing research: a survey