Dynamics of Pricing in the Video Game Console Market: Skimming or Penetration?

By Hongju Liu. 2010

152 citations recorded by the source corpus.

Subfields: Management Science and Operations Research, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/cf123374e90af3ec287cededf1f2081184a8875c

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management Science and Operations Research

1. Harikesh S. Nair
2. Pradeep Chintagunta
3. R. Lee
4. Paul B. Ellickson
5. P. Arcidiacono

In Marketing

1. Harikesh S. Nair
2. Pradeep Chintagunta
3. R. Lee
4. Peter E. Rossi
5. Paul B. Ellickson
6. P. Arcidiacono

In Strategy and Management

1. Harikesh S. Nair
2. Pradeep Chintagunta
3. R. Lee
4. P. Arcidiacono
5. Paul B. Ellickson

Citations in the corpus

• Digital marketing: A framework, review and research agenda (2017, unknown): “online music (Chung, Rust, & Wedel, 2009), video games (Liu, 2010), and cloud computing (Liu, Singh, & Srinivasan, 2015). Lambrecht et al. (2014) provided a review on content-based, information-based, and advertising-based revenue models for digital goods.”
• Structural Workshop Paper - Discrete-Choice Models of Consumer Demand in Marketing (2011, background): “See Hartmann and Nair (2010) for a dynamic demand system for tied-goods; Sriram et al. (2010) for dynamics with contingent adoption; and Dubé et al. (2010) and Liu (2010) for dynamic demand for hardware-software systems with indirect network e ects.”
• Platform Competition: A Systematic and Interdisciplinary Review of the Literature (2020, unknown): “…even below cost or offering a product free of charge—to rapidly build an installed base in the hopes of recouping profits later through secondary revenue streams (e.g., Cabral, Salant & Woroch, 1999; Csorba & Hahn, 2006; Liu, 2010; Parker & Van Alstyne, 2005; Schilling, 2003, 2019).”