G. Laurent

Marketing · 2000–2011

A researcher in the Science corpus: 7 papers; trusts 5 researchers and is trusted by 3 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 18 citations into it; #3,780 of 6,289 by trust here, #407 by citations
• Cognitive Neuroscience — 16 citations into it
• Social Psychology — 16 citations into it
• Management Science and Operations Research — 7 citations into it; #11,497 of 11,946 by trust here, #10,893 by citations

Whom G. Laurent trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Trey Hedden
2. Mara Mather
3. Gerard J. Tellis
4. R. Schindler

Who trusts G. Laurent overall

1. K. Heine
2. John R. Rossiter
3. Mariola Palazon
4. Myung Ja Kim
5. Yann Truong

Papers from G. Laurent's perspective

Ordered by how strongly the researchers G. Laurent trusts endorse each paper. Same corpus, a different order for every researcher.

1. Aging and emotional memory: the forgettable nature of negative images for older adults. (Journal of experimental psychology. General)
2. Age-Related Differences in Responses to Emotional Advertisements
3. Insights into the ageing mind: a view from cognitive neuroscience
4. How warnings about false claims become recommendations
5. Hemispheric asymmetry reduction in older adults: the HAROLD model. (Psychology and Aging)
6. Successful aging. (The American Journal of Nursing)
7. Extensional versus intuitive reasoning: the conjunction fallacy in probability judgment
8. The unity and diversity of executive functions and their contributions to complex "Frontal Lobe" tasks: a latent variable analysis. (Cognitive Psychology)
9. Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations
10. Aging and Attentional Biases for Emotional Faces (Psychology Science)

Their papers

• Why do Older Consumers Buy Older Brands? The Role of Attachment and Declining Innovativeness (2010) — 342 citations
• Consumer Rapport to Luxury: Analyzing Complex and Ambivalent Attitudes (2011) — 348 citations
• Decision making and brand choice by older consumers (2008) — 136 citations
• Cognition, Persuasion and Decision Making in Older Consumers (2005) — 99 citations
• Repeat Purchasing of New Automobiles by Older Consumers: Empirical Evidence and Interpretations (2005) — 333 citations
• A Benefit Congruency Framework of Sales Promotion Effectiveness (2000) — 1,671 citations
• Improving the External Validity of Marketing Models: A Plea For More Qualitative Input (2000) — 52 citations