Mark Yi-Cheon Yim

Sociology and Political Science · 2014–2017

A researcher in the Science corpus: 2 papers; trusts 6 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Mark Yi-Cheon Yim trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Guohua Wu
  2. Kenneth A. Bollen
  3. H. Triandis
  4. Tapabrata Maiti
  5. Andrew Gelman
  6. Zhenhui (Jack) Jiang
  7. Paurav Shukla
  8. D. Oyserman
  9. Izak Benbasat
  10. David K. Park

Who trusts Mark Yi-Cheon Yim overall

  1. Chunlin Yuan
  2. Philipp A. Rauschnabel

Papers from Mark Yi-Cheon Yim's perspective

Ordered by how strongly the researchers Mark Yi-Cheon Yim trusts endorse each paper. Same corpus, a different order for every researcher.

  1. The Effects of Progressive Levels of Interactivity and Vividness in Web Marketing Sites
  2. Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology
  3. Individualism and Collectivism
  4. Multivariate Data Analysis (Technometrics)
  5. HEDONIC AND UTILITARIAN MOTIVATIONS FOR ONLINE RETAIL SHOPPING BEHAVIOR
  6. Rethinking individualism and collectivism: evaluation of theoretical assumptions and meta-analyses. (Psychological bulletin)
  7. Play, Flow, and the Online Search Experience
  8. Impact of 3-D Advertising on Product Knowledge, Brand Attitude, and Purchase Intention: The Mediating Role of Presence
  9. A Review and Synthesis of the Measurement Invariance Literature: Suggestions, Practices, and Recommendations for Organizational Research
  10. Principles and Practice of Structural Equation Modeling (2nd ed.)

Their papers