Social Comparison Theory and Deception in the Interpersonal Exchange of Consumption Information

By Jennifer J. Argo, K. White, Darren W. Dahl. 2006

247 citations recorded by the source corpus.

Subfields: Marketing, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ec8a641a015ff61d252d1794485c84320a43eaf6

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Citations in the corpus

Better him than me: social comparison theory and service recovery (2008, background): “As a result, we are one of the first teams in the domain of marketing to study downward social comparisons (see also Argo et al. 2006 ) and to integrate these into models of service recovery.”
To Each His Own? How Comparisons with Others Influence Consumers' Evaluations of Their Self-Designed Products (2010, background): “, Argo et al. 2006; Kunda 1990; Stapel and Koomen 2001; Tesser, Millar, and Moore 1988). Although prior research has identified a number of defensive strategies, one tactic is particularly relevant in the self-design context: diminishing the valuation of the comparison target (e.g., the default back”
Social Exclusion Causes People to Spend and Consume Strategically in the Service of Affiliation (2011, background): “Such communication attempts are particularly prevalent when people want to make a good impression on others or facilitate social interaction (Argo, White, and Dahl 2006; Berger and Rand 2008; Griskevicius et al. 2007; Ratner and Kahn 2002; White and Dahl 2006, 2007).”
Automatic Effects of Brand Exposure on Motivated Behavior: How Apple Makes You "Think Different" (2008, background): “Similarly, consumer honesty affects the effects of information exchange among consumers (Argo et al. 2006; Sengupta, Dahl, and Gorn 2002).”
Are All Out-Groups Created Equal? Consumer Identity and Dissociative Influence (2007, background): “We differentiate the private self from the public self because research shows that consumers are motivated to feel positively about both the public and the private self and that these two concerns are distinct (e.g., Argo, White, and Dahl 2006).”
Language and Consumer Dishonesty: A Self-Diagnosticity Theory (2021, background): “…2008), the content of lies (e.g., emotions) (Andrade and Ho 2009; Sengupta, Dahl, and Gorn 2002), the motivation to lie (e.g., social comparison) (Argo et al. 2006; Goldsmith, Roux, and Ma 2018; Mazar and Zhong 2010), consequences of lying (Anthony and Cowley 2012; Cowley and Anthony 2019), and…”
Sharing with Friends versus Strangers: How Interpersonal Closeness Influences Word-of-Mouth Valence (2016, background): “; Argo, White, and Dahl 2006; Cross and Madson 1997).”