Emotional Decisions: Tradeoff Difficulty and Coping in Consumer Choice

By M. Luce, James R. Bettman, John W. Payne. 2001

167 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/cf8f4274fc27a52700ac2aeddfea6cbbb3eafcc6

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

  1. Ravi K. Dhar
  2. S. Nowlis
  3. Joan Luft
  4. Michael D. Shields
  5. Harry A. Taute
  6. Donald R. Lehmann
  7. Barbara E. Kahn
  8. Andreas Herrmann

Citations in the corpus