Battle of the Retail Channels: How Product Selection and Geography Drive Cross-Channel Competition

By Erik Brynjolfsson, Yu Jeffrey Hu, Mohammad Saifur Rahman. Management Sciences, 2009

393 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/c1ba8a7084cd0327a717fc69ece97f13e38622a8

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Citations in the corpus

Can Offline Stores Drive Online Sales? (2017, background): “…and Zhang (2009) emphasize that the online channel provides a substitute for the offline channel, and the empirical literature has largely supported this perspective, albeit with a focus on substitution between competitors (Brynjolfsson, Hu, and Rahman 2009; Forman, Ghose, and Goldfarb 2009).”
The Rise of the Sharing Economy: Estimating the Impact of Airbnb on the Hotel Industry (2017, neutral): “Brynjolfsson et al. (2009) examine the role of product popularity with respect to consumers’ choices among bricks-and-mortar retailers, shopping catalogs, and electronic commerce stores.”
Research Commentary - Too Big to Fail: Large Samples and the p-Value Problem (2013, methodology): “2008), or the variable structure (Brynjolfsson et al. 2009, Ghose 2009). Others include new variables (Ghose and Yang 2009), or rerun the model on random subsets of the data (Yao et al. 2009). Ghose et al. (2006) further compare their model to another model with additional control variables for asse”
Preference Minorities and the Internet (2011, background): “Online retailers, relative to offline competitors, can potentially offer consumers lower prices (Anderson et al. 2010; Brynjolfsson and Smith 2000; Goolsbee 2000), greater convenience (Balasubramanian, Konana, and Menon 2003; Forman, Ghose, and Goldfarb 2009; Keeney 1999), and more variety (Brynjolf”
What factors determine e-satisfaction and consumer spending in e-commerce retailing? (2017, background): “On one hand, the e-commerce platform permits customers to sort and group information and even access opinions from online customer reviews and ratings to improve the shopping process and increase the number of options available (Bamfield, 2013; Brynjolfsson et al., 2009).”
Integration of Online and Offline Channels in Retail: The Impact of Sharing Reliable Inventory Availability Information (2014, neutral): “Competition between brick-and-mortar and online channels has been studied by Brynjolfsson et al. (2009) and Forman et al. (2009), among others.”
Advertising Bans and the Substitutability of Online and Offline Advertising (2011, neutral): “, 2008), purchases (Forman et al., 2009; Brynjolfsson et al., 2009), customized promotions (Zhang and Wedel, 2009), ad pricing (Goldfarb and Tucker, 2009), search behavior (Lambert and Pregibon, 2008) and price sensitivity (Chu et al.”
Crowdfunding: Geography, Social Networks, and the Timing of Investment Decisions (2015, neutral): “Corresponding author Avi Goldfarb: University of Toronto, 105 St. George St. Toronto, ON M5S 3E6, agoldfarb@rotman.utoronto.ca, +1-416-946-8604 0”
Agency Selling or Reselling? Channel Structures in Electronic Retailing (2016, background): “Several empirical studies suggest that sales in the electronic channel have a negative effect on sales in the traditional brick-and-mortar channel (Brynjolfsson et al. (2009) and Goolsbee (2001) show this for apparel and computers, respectively).”
Competition Between Local and Electronic Markets: How the Benefit of Buying Online Depends on Where You Live (2009, background): “Although Brynjolfsson et al. (2008) do examine the role of local characteristics in women’s clothing, they focus on how equilibrium market conditions relate to online choices in a cross section.”
The Value of Rapid Delivery in Omnichannel Retailing (2019, background): “Early omnichannel research revealed substitution effects due to offline store presence or store openings by competing firms (Brynjolfsson, Hu, and Rahman 2009; Choi and Bell 2011; Forman, Ghose, and Goldfarb 2009).”
Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales (2011, background): “We might expect that consumers with niche tastes would be attracted to firms that not only offer a larger selection of niche products but also adopt technologies that make it easier for customers to find these products (Brynjolfsson et al. 2009).”