Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services

By David Gefen, Detmar W. Straub Jr.. 2004

2,191 citations recorded by the source corpus.

Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/be281299c8198d5f80d85700ad6f2a2b81387653

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In Information Systems and Management

In Organizational Behavior and Human Resource Management

In Sociology and Political Science

Citations in the corpus

The Effects of Shopping Orientations, Online Trust and Prior Online Purchase Experience toward Customers’ Online Purchase Intention (2010, background): “Trust plays a key role in creating satisfied and expected outcomes in online transaction (Pavlou, 2003; Yousafzai, Pallister, and Foxall, 2003; Gefen and Straub, 2004; Wu and Cheng, 2005; Flavian and Guinaliu, 2006).”
Initial trust and online buyer behaviour (2007, background): “Online trust positively influences purchase intentions (Yoon, 2002; Grabner-Krauter and Kaluscha, 2003; Pavlou, 2003; Gefen and Straub, 2004):”
Interrupting the Workplace: Examining Stressors in an Information Technology Context (2015, background): “Social presence is the communicator’s sense of awareness of the 5 interacting partner’s awareness (Gefen & Straub, 2004; Sproull & Kiesler, 1986).”
Investigating factors that influence social presence and learning outcomes in distance higher education (2011, background): “These include, but not limited to, promoting positive perception of e-customers on online products ( [Cyr et al., 2007] , [Gefen and Straub, 2004] and [Kim and Park, 2007] ), to promoting computer-human interaction (Lee & Nass, 2003) and so on.”
Alexa, she's not human but… Unveiling the drivers of consumers' trust in voice‐based artificial intelligence (2021, background): “Online and offline trust has been widely investigated in the field of HCI (Gefen & Straub, 2003, 2004; Lee & Nass, 2010; Wang & Emurian, 2005; Ye et al., 2019) and research often establishes trust to have a fundamental role in influencing consumers' attitudes and purchasing intentions (Corritore et…”
Explaining and Predicting the Impact of Branding Alliances and Web Site Quality on Initial Consumer Trust of E-Commerce Web Sites (2007, positive): “TRUST IS CRITICAL IN FACILITATING E-COMMERCE and online transactions [3, 24, 26, 37, 43, 56] and in forming long-term customer relationships [15, 23, 37].”
Towards an understanding of the consumer acceptance of mobile wallet (2009, background): “It has been defined as the belief that vendors will perform some activity in accordance with customers’ expectations (Gefen & Straub, 2004; Pavlou & Gefen, 2004).”
Swift Guanxi in Online Marketplaces: The Role of Computer-Mediated Communication Technologies (2014, background): “Second, past literature on trust (e.g., Gefen 2002; Gefen and Straub 2004) has informed us via empirics that integrity, ability, and benevolence have different antecedents and consequences.”
An Integrated Model for Customer Online Repurchase Intention (2011, neutral): “…pointed out that e-commerce had not reached its potential and that e-commerce websites were not configured appropriately to attract customers [18, 21] our integrated model, with the four identified core direct and indirect antecedents of repurchase intention, offers guidelines for…”