Does Customer Satisfaction Matter to Investors? Findings from the Bond Market

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Customer Satisfaction, Analyst Stock Recommendations, and Firm Value (2010, background): “The ACSI assesses the perceived overall consumption experience of goods or services based on more than 50,000 customers every year (Anderson and Mansi 2009; Fornell et al. 2006).”
On the value relevance of customer satisfaction. Multiple drivers and multiple markets (2012, methodology): “Firm size This measure is often considered a proxy for takeover deterrent and scale economies ( Anderson and Mansi 2009 ).”
Tourist risk perceptions and revisit intention: A critical review of literature (2017, result): “These findings are also consistent with prior research that emphasized the importance of customer satisfaction particularly in risky circumstances with other antecedents as a determinant of frequent purchase intention (Anderson & Mansi, 2009; Fornell et al., 2010).”
Stock Returns on Customer Satisfaction Do Beat the Market: Gauging the Effect of a Marketing Intangible (2016, background): “…customer satisfaction and stock returns has also become fairly extensive (Aksoy et al. 2008; Anderson, Fornell, and Mazvancheryl 2004; Anderson and Mansi 2009; Bell, Ledoit, and Wolf 2014; Fornell, Mithas, and Morgeson 2009a, b; Fornell et al. 2006; Gruca and Rego 2005; Ittner and Larcker 1998;…”