On the value relevance of customer satisfaction. Multiple drivers and multiple markets

By Sascha Raithel, Marko Sarstedt, Sebastian Scharf, Manfred Schwaiger. 2012

202 citations recorded by the source corpus.

Subfields: Finance, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/3d37d6b6d72be68169ba6b5f8a328222c9a857d2