The role of atmospheric cues in online impulse-buying behavior
By Arne Floh, Maria Madlberger. Electronic Commerce Research and Applications, 2013
455 citations recorded by the source corpus.
Subfields: Information Systems and Management, Marketing
View Paper: https://www.semanticscholar.org/paper/550bc128f95f80d6ebb5486569072012cfe78722
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Information Systems and Management
In Marketing
- Tun-Min (Catherine) Jai
- Anil Bilgihan
- Sungpo Yi
- Haili Chu
- Qian Huang
- Prashant C. Palvia
- Chechen Liao
- Jen-Her Wu
Citations in the corpus
- The Impact of Presentation Mode and Product Type on Online Impulse Buying Decisions (2016, methodology): “Prior research has investigated the impact of online storefront design on consumer emotional states and shopping behaviors using the M-R model [Floh & Madlberger 2013; Koo & Ju 2010; Mummalaneni 2005; Wu et al. 2008].”
- The effect of website features in online relationship marketing: A case of online hotel booking (2015, background): “Better website designs and easier navigations nurture shopping enjoyment (Floh and Madlberger 2013).”
- Enhancing the flow experience of consumers in China through interpersonal interaction in social commerce (2016, background): “The second perspective refers to affective reactions from the stimulus such as perceived enjoyment (Floh & Madlberger, 2013).”
- What Drives Consumer Shopping Behavior in Live Streaming Commerce (2020, background): “Impulse buying covers a significant portion of retail turnover [Floh and Madlberger 2013], and has been defined as “a purchase that is unplanned, the result of an exposure to a stimulus, and decided on the spot” [Piron 1991].”
- I love you, but you let me down! How hate and retaliation damage customer-brand relationship (2022, unknown): “In other words, the theory proposes that stimuli (S) impact individuals ’ internal affective states (O), which, in turn, garner approach or avoidance-like responses (R) (Floh and Madlberger, 2013).”
- Impacts of consumers’ beliefs, desires and emotions on their impulse buying behavior: application of an integrated model of belief-desire theory of emotion (2020, background): “Using the keywords ‘impulse buying’ yields thousands of academic articles (Thompson & Prendergast, 2015; Chang, Eckman, & Yan, 2011; Sohn & Lee, 2017; Saad & Metawie, 2015; Karbasivar & Yarahmadi, 2011; Floh & Madlberger, 2013; Park, Kim, Funches, & Foxx, 2012).”