Truly, Madly, Deeply: Consumers in the Throes of Material Possession Love

By J. Lastovicka, Nancy J. Sirianni. 2011

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You’re so lovable: Anthropomorphism and brand love (2014, background): “Brand love refers to consumers’ love for brands and branded products or services (Ahuvia, 1992, 1993; Bauer et al, 2007; Albert et al, 2008, 2012; Lastovicka and Sirianni, 2011; Batra et al, 2012; Heinrich et al, 2012; Albert and Merunka, 2013; Fetscherin et al, 2014).”
Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle (2013, unknown): “Finally, relationship status, being single or not, was included as an important determinant of loneliness (Cacioppo and Patrick 2008; de Jong-Gierveld 1987) and potential factor in materialism (Lastovicka and Syrianni 2011; Rindﬂeisch et al. 1997).”
The Compensatory Consumer Behavior Model: How self-discrepancies drive consumer behavior (2017, unknown): “For example, Lastovicka and Sirianni (2011) suggest that a failure or loss of a romantic relationship can cause individuals to form strong attachments and even feel love toward their personal possessions, such as automobiles.”