M. Du

Strategy and Management · with Zhang · 2008–2015

A researcher in the Science corpus: 4 papers; trusts 6 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom M. Du trusts

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Aron O'Cass (in Strategy and Management)
  2. Douglas W. Vorhies (in Strategy and Management)
  3. Catherine L. Wang (in Strategy and Management)
  4. Pervaiz K. Ahmed (in Strategy and Management)
  5. Neil A. Morgan (in Strategy and Management)
  6. M. Holbrook (in Organizational Behavior and Human Resource Management)

Papers from M. Du's perspective

Ordered by how strongly the researchers M. Du trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Benchmarking Marketing Capabilities for Sustainable Competitive Advantage
  2. The Relative Impact of Marketing, Research-and-Development, and Operations Capabilities on Firm Performance
  3. Market orientation, marketing capabilities, and firm performance
  4. The development and validation of the organisational innovativeness construct using confirmatory factor analysis
  5. The effects of perceived industry competitive intensity and marketing-related capabilities: Drivers of superior brand performance
  6. Achieving superior innovation-based performance outcomes in SMEs through innovation resource–capability complementarity
  7. E‐satisfaction and e‐loyalty: A contingency framework
  8. The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
  9. A roadmap for branding in industrial markets
  10. Successful branding of a commodity product: The case of RAEX LASER steel

Their papers