Priyanka Verma

Marketing · 2017–2020

A researcher in the Science corpus: 2 papers; trusts 7 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 32 citations into it
• Plant Science — 25 citations into it
• Food Science — 9 citations into it
• Organizational Behavior and Human Resource Management — 6 citations into it
• Social Psychology — 6 citations into it

Whom Priyanka Verma trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Kristopher J Preacher
2. Marko Sarstedt
3. S. Dev
4. Jörg Henseler
5. Andrew F. Hayes
6. Christian M. Ringle

Papers from Priyanka Verma's perspective

Ordered by how strongly the researchers Priyanka Verma trusts endorse each paper. Same corpus, a different order for every researcher.

1. What motivates consumers to buy organic food in the UK?: Results from a qualitative study
2. Multigroup Analysis in Partial Least Squares (PLS) Path Modeling: Alternative Methods and Empirical Results
3. Exploring the gap between attitudes and behaviour: understanding why consumers buy or do not buy organic food
4. A multivariate statistical analysis on the consumers of organic products
5. Subjective norms, attitudes and intentions of Finnish consumers in buying organic food
6. Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
7. Irish consumer preference for organic meat
8. Consumer perception of organic food production and farm animal welfare
9. A Benefit Congruency Framework of Sales Promotion Effectiveness
10. Assessing Consumer Preferences For Organic, Eco-Labeled, And Regular Apples

Their papers

• Impact of sales Promotion's benefits on perceived value: Does product category moderate the results? (2020) — 140 citations
• Factors influencing Indian consumers' actual buying behaviour towards organic food products (2017) — 478 citations