Factors influencing Indian consumers' actual buying behaviour towards organic food products

By A. Singh, Priyanka Verma. 2017

478 citations recorded by the source corpus.

Subfields: Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/be200928879b3a4cd6159d168ee44f562167fee0

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Isabelle Cristina Galindo Curvelo
2. E. Watanabe
3. Solange Alfinito

In Plant Science

1. Isabelle Cristina Galindo Curvelo
2. E. Watanabe
3. Solange Alfinito

Citations in the corpus

• Purchase intention of organic food under the influence of attributes, consumer trust and perceived value (2019, background): “Singh and Verma (2017) investigated the factors that influence the purchase of organic food by Indian consumers and, among them, the perceived price (cost-benefit) stood out, positively affecting their purchase intention.”