Yuri Lee
Sociology and Political Science · 2019
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Sociology and Political Science — 7 citations into it
- Marketing — 5 citations into it
Whom Yuri Lee trusts
Their strongest outbound trust, strongest first, inferred from their citations.
- Lauren I. Labrecque (in Marketing)
Papers from Yuri Lee's perspective
Ordered by how strongly the researchers Yuri Lee trusts endorse each paper. Same corpus, a different order for every researcher.
- Twitter as a way for celebrities to communicate with fans: Implications for the study of parasocial interaction.
- Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction
- Consumer-Generated Media (CGM) 101 : Word-of-mouth in the age of the web-fortified consumer
- Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
- Beyond the “Like” Button: The Impact of Mere Virtual Presence on Brand Evaluations and Purchase Intentions in Social Media Settings
- The Role of Status Seeking in Online Communities: Giving the Gift of Experience (J. Comput. Mediat. Commun.)
- Converting Image Into Equity
- A Connectionist Model of Brand–Quality Associations
- Paradigm shift to the integrative Big Five trait taxonomy: History, measurement, and conceptual issues.
- The Social Media Bible: Tactics, Tools, and Strategies for Business Success
Their papers
- Effects of fashion vlogger attributes on product attitude and content sharing (2019) — 107 citations