Patricia M. West
Marketing · 2012
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 1 researcher here, as inferred from the citation graph.
Subfields
- Marketing — 9 citations into it; #5,439 of 6,289 by trust here, #1,963 by citations
Whom Patricia M. West trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Patricia M. West overall
Papers from Patricia M. West's perspective
Ordered by how strongly the researchers Patricia M. West trusts endorse each paper. Same corpus, a different order for every researcher.
- Are All Out-Groups Created Equal? Consumer Identity and Dissociative Influence
- To Be or Not Be? The Influence of Dissociative Reference Groups on Consumer Preferences
- Reactance to Recommendations: When Unsolicited Advice Yields Contrary Responses
- The Influence of Goal‐Directed and Experiential Activities on Online Flow Experiences
- Nontarget Markets and Viewer Distinctiveness: The Impact of Target Marketing on Advertising Attitudes
- The attraction-similarity hypothesis among cross-sex friends: Relationship satisfaction, perceived similarities, and self-serving perceptions
- I’ll Have What She’s Having: Effects of Social Influence and Body Type on the Food Choices of Others
- Estimating and testing mediation and moderation in within-subject designs. (Psychological methods)
- The psychology of interpersonal relations
- You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands