Sercan Sen
Marketing · 2007
A researcher in the Science corpus: 1 paper; trusts 4 researchers and is trusted by 12 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 9 citations into it; #1,253 of 6,289 by trust here, #736 by citations
- Sociology and Political Science — 7 citations into it; #4,746 of 22,756 by trust here, #2,678 by citations
Whom Sercan Sen trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Rohini Ahluwalia
- Dina Mayzlin
- Ziva Kunda
- F. Heider
- Rashmi Adaval
- Kevin Lane Keller
- David Godes
- Ravi K. Dhar
- Barbara A. Bickart
- Gillian Sullivan Mort
Who trusts Sercan Sen overall
- Dezhi Yin
- Samuel D. Bond
- Han Zhang
- Raffaele Filieri
- Stephen X. He
- Mohammad Reza Jalilvand
- Jason Q. Zhang
- Philippe Duverger
- Luis Vicente Casaló
- R. Schindler
Papers from Sercan Sen's perspective
Ordered by how strongly the researchers Sercan Sen trusts endorse each paper. Same corpus, a different order for every researcher.
- The case for motivated reasoning.
- Using Online Conversations to Study Word-of-Mouth Communication
- Promotional Chat on the Internet
- The psychology of interpersonal relations
- Consumer Choice between Hedonic and Utilitarian Goods
- Are the Drivers and Role of Online Trust the Same for All Web Sites and Consumers? A Large-Scale Exploratory Empirical Study
- The effect of product type on value linkages in the means‐end chain: implications for theory and method
- Sometimes It Just Feels Right: The Differential Weighting of Affect-Consistent and Affect- Inconsistent Product Information
- Effects of Quality and Quantity of Information on Decision Effectiveness
- How Prevalent Is the Negativity Effect in Consumer Environments
Their papers
- Why are you telling me this? An examination into negative consumer reviews on the Web (2007) — 1,324 citations