Fangfang Zhang

Strategy and Management · with Cao · 2019

A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

• Strategy and Management — 27 citations into it
• Marketing — 16 citations into it

Whom Fangfang Zhang trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. M. Weber
2. Maria Gjølberg

Papers from Fangfang Zhang's perspective

Ordered by how strongly the researchers Fangfang Zhang trusts endorse each paper. Same corpus, a different order for every researcher.

1. Signaling Theory: A Review and Assessment
2. The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior
3. Exploringthe Relationship Between Corporate Social Performance and Employer Attractiveness
4. The business case for corporate social responsibility: A company-level measurement approach for CSR
5. The origin of corporate social responsibility: global forces or national legacies?
6. The Signaling Effect of Corporate Social Responsibility in Emerging Economies
7. Measuring Attraction to Organizations
8. Media Reputation as a Strategic Resource: An Integration of Mass Communication and Resource-Based Theories
9. Corporate Social and Financial Performance: A Meta-Analysis
10. Sorting things out: valuation of new firms in uncertain markets

Their papers

• Effects of corporate social responsibility on customer satisfaction and organizational attractiveness: A signaling perspective (2019) — 178 citations