Rui Wang

Marketing · with Tian · 2011

A researcher in the Science corpus: 1 paper; trusts 3 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Rui Wang trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Sankar Sen
  2. C. Bhattacharya
  3. Yongqiang Gao

Papers from Rui Wang's perspective

Ordered by how strongly the researchers Rui Wang trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Does Doing Good Always Lead to Doing Better? Consumer Reactions to Corporate Social Responsibility
  2. The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior
  3. Doing Better at Doing Good: When, Why, and How Consumers Respond to Corporate Social Initiatives
  4. Consumers' Perceptions of Corporate Social Responsibilities: A Cross-Cultural Comparison
  5. The Impact of Corporate Social Responsibility on Consumer Trust: The Case of Organic Food
  6. Corporate Social Responsibility: a Theory of the Firm Perspective
  7. Corporate Social Responsibility and Long-term Compensation: Evidence from Canada
  8. CONGRUENCE EFFECTS IN SPONSORSHIP: The Mediating Role of Sponsor Credibility and Consumer Attributions of Sponsor Motive
  9. Antecedents of Consumer Attitudes toward Cause-Related Marketing (Journal of Advertising Research)
  10. Corporate Social Performance in China: Evidence from Large Companies

Their papers