Ajay Kumar
Marketing · with Paul · 2021
A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 23 citations into it
Whom Ajay Kumar trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Yingjiao Xu
- Justin Paul
- Mihály Csíkszentmihályi
- Martin E. P. Seligman
- Aaron C. Ahuvia
- L. Chaplin
- C. Christiansen
- L. Van Boven
- Taeshik Gong
- Jordan Etkin
Papers from Ajay Kumar's perspective
Ordered by how strongly the researchers Ajay Kumar trusts endorse each paper. Same corpus, a different order for every researcher.
- Identity, personal projects and happiness: Self construction in everyday action
- Face as a mediator of the relationship between material value and brand consciousness
- Authentic Happiness: Using the New Positive Psychology to Realize Your Potential for Lasting Fulfillment
- Does Variety Among Activities Increase Happiness
- Emotions in consumer behavior: A hierarchical approach
- Individualism/Collectivism and Cultures of Happiness: A Theoretical Conjecture on the Relationship between Consumption, Culture and Subjective Well-Being at the National Level
- Manipulating optimism: Can imagining a best possible self be used to increase positive future expectancies?
- How Am I Doing? Perceived Financial Well-Being, Its Potential Antecedents, and Its Relation to Overall Well-Being
- Please May I Have a Bike? Better Yet, May I Have a Hug? An Examination of Children’s and Adolescents’ Happiness
- The influence of public self‐consciousness and materialism on young consumers' compulsive buying
Their papers
- Do brands make consumers happy?- A masstige theory perspective (2021) — 122 citations