L. Abraham

Marketing · 2020

A researcher in the Science corpus: 1 paper; trusts 8 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom L. Abraham trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Thomas P. Novak
  2. Erica Mina Okada

Papers from L. Abraham's perspective

Ordered by how strongly the researchers L. Abraham trusts endorse each paper. Same corpus, a different order for every researcher.

  1. From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior
  2. The Influence of Goal‐Directed and Experiential Activities on Online Flow Experiences
  3. Bayesian measures of model complexity and fit
  4. A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry
  5. Inference from Iterative Simulation Using Multiple Sequences
  6. Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude
  7. An Empirical Analysis of Search Engine Advertising: Sponsored Search in Electronic Markets (Management Sciences)
  8. What Drives Immediate and Ongoing Word of Mouth?
  9. Marketing Analytics for Data-Rich Environments
  10. The impact of consumer Internet experience on channel preference and usage intentions across the different stages of the buying process

Their papers