Development of a method to measure consumer emotions associated with foods

By S. King, H. Meiselman. 2010

614 citations recorded by the source corpus.

Subfields: Food Science, Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/f9711e565c0cd0b7b88e5613c7feb644375562e6

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Citations in the corpus

Developing a reduced consumer-led lexicon to measure emotional response to beer (2015, methodology): “According to King and Meiselman (2010), one can distinguish at least three different affective behaviours: (1) attitudes, which include an evaluation component, e.g. “I like beer”; (2) moods, which are more enduring, build up gradually, are more diffuse, and not focused on a referent, e.g. “I’m…”
Festivals as agents for behaviour change: A study of food festival engagement and subsequent food choices (2015, methodology): “…and measure, emotions have been found to be a useful measure of affect in consumer related research (Bagozzi et al., 1999; Richins, 1997) and have also been specifically used in the context of festivals and events (Song, Lee, Kang, & Boo, 2012), as well as food consumption (King & Meiselman, 2010).”
The development of an emotion lexicon for the coffee drinking experience (2014, methodology): “…emotion term development because it is the most recent food-related emotion lexicon that has been validated for use in various product categories (King & Meiselman, 2009; Bell, 2009) Materials and Methods The study was conducted in 3 parts – 1) four mini-focus groups of heavy coffee users…”
The effects of luxury restaurant environments on diners’ emotions and loyalty: Incorporating diner expectations into an extended Mehrabian-Russell model (2015, background): “Consumption emotion can be described as the affective responses generated specifically during product usage or consumption experiences (Han et al., 2009; King and Meiselman, 2010).”