The lure of choice

By N. Bown, Daniel Read, Barbara Summers. 2003

159 citations recorded by the source corpus.

Subfields: Economics and Econometrics, General Decision Sciences, Safety Research

View Paper: https://www.semanticscholar.org/paper/ecad9fcab5cc043984294309b88db905ba1b818b

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

1. Peter M. Todd
2. Rainer Greifeneder
3. Benjamin Scheibehenne
4. Gerd Gigerenzer
5. Markus Raab

In General Decision Sciences

1. Benjamin Scheibehenne
2. Rainer Greifeneder
3. Peter M. Todd
4. Ulf Böckenholt
5. J. Goodman
6. A. Chernev
7. Gerd Gigerenzer
8. Jonas Schmidt

In Safety Research

1. Peter M. Todd
2. Rainer Greifeneder
3. Benjamin Scheibehenne

Citations in the corpus

• Escaping the tyranny of choice: when fewer attributes make choice easier (2007, background): “For example, Bown et al. (2003) showed that an option is more often chosen when it is offered jointly with another option than when it is offered alone.”
• What Moderates the Too-Much-Choice Effect? (2009, background): “Furthermore, evidence shows that consumers relish choice and prefer large assortments over smaller ones, and stores that offer a large variety have a competitive advantage over those that offer less, which is paradoxical from the vantage point of choice overload (Arnold, Oum, & Tigert, 1983; Brown,”