Measuring the Impact of Promotions on Brand Switching Under Rational Consumer Behavior

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Panel Data Discrete Choice Models of Consumer Demand (2013, methodology): “It has been studied extensively by Berry (1994), Berry et al (1995), Harris and Keane (1999), McFadden and Train (2000), Train (2003) and others.”
Invited Paper - Learning Models: An Assessment of Progress, Challenges, and New Developments (2011, unknown): “26 the value of the health plan reports that GM provides to their employees, and Xiao (2010) studies the value of quality accreditation for the childcare market.”
Promotion Effect on Endogenous Consumption (2005, background): “4 Sun et al. (2003) study whether brand switching elasticities are overestimated if consumers’ stockpiling behavior is ignored.”
Brand and Quantity Choice Dynamics Under Price Uncertainty (2003, background): “Indeed, Sun et al. (2001) show, using simulations, that static choice models without heterogeneity drastically overstate cross-price elasticities if consumers engage in stockpiling behavior.”