The Role of the Beneficiary in Willingness to Pay for Socially Responsible Products: A Meta-Analysis

By Stephanie M. Tully, R. S. Winer. 2014

285 citations recorded by the source corpus.

Subfields: Management, Monitoring, Policy and Law, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/bceaa0c4b259911a50520fd4d0f60c132d3c0a6b

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management, Monitoring, Policy and Law

1. Jonas Schmidt
2. Yu‐Shan Chen
3. Tammo H. A. Bijmolt

In Marketing

1. Yu-Hsien Lin
2. Ching-Ying Lin
3. Yu‐Shan Chen
4. Chih-Wei Chang
5. Jonas Schmidt
6. Tammo H. A. Bijmolt
7. Marc van Essen
8. Ching‐Hsun Chang

In Strategy and Management

1. Yu-Hsien Lin
2. Ching-Ying Lin
3. Chih-Wei Chang
4. Jonas Schmidt
5. Yu‐Shan Chen
6. Tammo H. A. Bijmolt
7. Ching‐Hsun Chang
8. Shun-Pin Chuang

Citations in the corpus

• Accurately measuring willingness to pay for consumer goods: a meta-analysis of the hypothetical bias (2019, result): “…this concern; in our sample, 22 of 117 ESs come from unpublished studies, for an unpublished work proportion of 19%, which favorably compares with other meta-analyses pertaining to pricing, such as 10% in Tully and Winer (2014), 9% in Bijmolt et al. (2005), or 16% in Abraham and Hamilton (2018).”
• Enhancing Green Absorptive Capacity, Green Dynamic Capacities and Green Service Innovation to Improve Firm Performance: An Analysis of Structural Equation Modeling (SEM) (2015, background): “Tully and Winer [2] indicate that more than half of consumers are inclined to pay higher price for green products.”