Investigating Purchase Incidence, Brand Choice and Purchase Quantity Decisions of Households

By Pradeep Chintagunta. 1993

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Citations in the corpus

Modeling Consumer Preferences and Price Sensitivities from Large-Scale Grocery Shopping Transaction Logs (2017, background): “, category purchase; product choice; purchase quantity), such as we consider here, has been explored in several studies [5, 10, 18, 37, 38].”
Market Response to a Major Policy Change in the Marketing Mix: Learning from Procter & Gamble's Value Pricing Strategy (2001, result): “We report the results on the basis of net price to be consistent with most other scanner data–based studies (e.g., Bucklin and Lattin 1991; Chintagunta 1992, 1993; Fader and Lodish 1990; Mela, Gupta, and Lehmann 1997); also, overall model fit is better with net price. its components.”
Household Vehicle Type Holdings and Usage: An Application of the Multiple Discrete-Continuous Extreme Value (MDCEV) Model (2006, background): “continuous model formulations of Hausman (1980), Dubin and McFadden (1984), Hanemann (1984), Mannering and Winston (1985), Train (1986), Chiang (1991), Chintagunta (1993) , and Arora et al. (1998).”
The role of self selection, usage uncertainty and learning in the demand for local telephone service (2007, background): “Economides et al. (2004) estimate a model for choice and usage of local telephone service.”
Balancing Profitability and Customer Welfare in a Supermarket Chain (2003, background): “A small marketing literature has explored the benefits of models that account for consumers’ quantity decisions for a single brand (Chiang, 1991; Chintagunta, 1993) and for consumers’ assortment decisions within a category (Dubé, 2001; Kim et al., 2001).”
Demand Estimation and Assortment Optimization Under Substitution: Methodology and Application (2007, methodology): “This hierarchical model is standard in the marketing literature and is commonly used on panel data (e.g., Bucklin and Gupta 1992, Chintagunta 1993).”
Sales Promotion Models (2008, background): “Chiang (1991) and Chintagunta (1993) develop integrated models of incidence, choice, and quantity.”
The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity (2002, background): “Recent disaggregate models in the marketing literature (Bucklin, Gupta, and Siddarth 1998; Chiang 1991; Chintagunta 1993) also distinguish the brand-sales components of category incidence, brand choice, and purchase quantity.”
Multiple Discreteness and Product Differentiation: Demand for Carbonated Soft Drinks (2004, methodology): “−∞ Qh∗ j (Dh,X,β h j ,Θ)f(β|Dh,Θ)p(J |Dh,Θ)∂β (8)”