On the Go: How Mobile Shopping Affects Customer Purchase Behavior

By Rebecca Jen-Hui Wang, Edward C. Malthouse, Lakshman Krishnamurthi. 2015

523 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing

View Paper: https://www.semanticscholar.org/paper/9b7b23d0186fabf2d5b1ec2a9f56aba363daa244

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Citations in the corpus

Large-Scale Cross-Category Analysis of Consumer Review Content on Sales Conversion Leveraging Deep Learning (2019, unknown): “The first deep learning algorithm we implement is long shortterm memory recurrent neural networks (Wang et al. 2015), which works by taking word or character sequences as inputs.”
Understanding determinants and barriers of mobile shopping adoption using behavioral reasoning theory (2017, background): “…shopping adoption are perceived enjoyment (Agrebi and Jallais, 2015; San-Martín et al., 2015; Yang, 2012), perceived usefulness (Aldás-Manzano et al., 2009; Lu and YuJen Su, 2009; Yang, 2010) and convenient access (Chiang and Dholakia, 2003; Holmes, Byrne and Rowley, 2013; Wang et al., 2015).”
Understanding the intention to use mobile shopping applications and its influence on price sensitivity (2017, methodology): “(Wu and Wang, 2005; Yang, 2005; Hung et al., 2007; Tsu Wei et al., 2009; Chong et al., 2012; Chong, 2013; Lu, 2014; Agrebi and Jallais, 2015; Faqih and Jaradat, 2015; Wang et al., 2015).”
Understanding consumers' continuance intention towards mobile purchase: A theoretical framework and empirical study - A case of China (2015, background): “…compared to desktop computers and many laptops, mobile devices such as cell phones have their own constraints, such as small screens, inconvenient input, and limited computing abilities, which make it difficult for mobile users to search for and view relevant information (Wang et al., 2015).”
The digitalization of retailing: an exploratory framework (2016, background): “…relationship (e.g., Denegri-Knott and Molesworth, 2013); ii) actors-exchanges relationship (e.g., Jung et al ., 2014; Verhoef et al ., 2015; Wang et al ., 2015); iii) actors-offerings relationship (see Krafft et al., 2015); iv) settings-exchanges relationship (e.g., Cao and Li, 2015;…”
A cross-cultural study of the intention to use mobile banking between Lebanese and British consumers: Extending UTAUT2 with security, privacy and trust (2019, background): “…services in both countries, securing the highest signi ﬁ cance in Lebanon compared to other factors, which supports the ﬁ ndings of El-Masri and Tarhini [56]; Venkatesh et al., [16]; Lewis et al., [120]; Wang et al., [82]; Yen and Wu, [80]; Limayem et al. [81], and Arenas Gaitán and Peral, [83].”
Toward a three-dimensional framework for omni-channel (2017, unknown): “Some studies expand the channel’s classification to mobile shopping (Fairchild, 2014; Wang et al. , 2015), and some emphasize multiple touchpoints and customer interactions as the core of the omni-channel (Dorman, 2013).”
Device Switching in Online Purchasing: Examining the Strategic Contingencies (2018, background): “For example, Wang, Malthouse, and Krishnamurthi (2015) investigate how the adoption of mobile shopping influences online shopping behavior, and Kim, Wang, and Malthouse (2015) investigate the influence of the adoption of a brand’s mobile application on brand purchase behavior.”