Breaking the Rules to Rise to Power

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The red sneakers effect: Inferring status and competence from signals of nonconformity. (2014, background): “…trait (see Jetten, Hornsey, and Adarves-Yorno 2006), deviating from the norm signals freedom and autonomy from the pressure to conform (Phillips and Zuckerman 2001; Thompson et al. 2006) and thus can fuel positive inferences in the eyes of others (Van Kleef et al. 2011; Simonson and Nowlis 2000).”
The social dynamics of breaking the rules: antecedents and consequences of norm-violating behavior (2015, methodology): “In one series of experiments, individuals who took coffee from another person’s thermos, violated rules of bookkeeping, dropped cigarette ashes on the floor, or put their feet on the table were perceived as more powerful than individuals who behaved appropriately [4 ].”
Toward a Unified Science of Hierarchy: Dominance and Prestige are Two Fundamental Pathways to Human Social Rank (2014, background): “…in promoting increased rank: Those who behave in a bullying, rude, demeaning, and anti-social manner in both experimental contexts (e.g., Van Kleef et al. 2011) and real-world relationships (e.g., romantic couples, fraternity members) tend to be the more highly ranked and influential…”