A Consumer Perspective on Value Creation

By Richard L. Priem. 2007

802 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/84325fbab3a29427aeaa3423e4d146848952dc94

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Citations in the corpus

Management, strategic management theories and thelinkage with organizational competitive advantage from theresource-based View (2009, background): “…indeed concentrated on the attributes of resources to attain competitive advantage, covering areas such as inter alia the resource substitution effects (Yoo and Choi, 2005), complementary innovation-producing resources (King, Covin and Hegarty, 2003) and consumer value perspective (Priem, 2007).”
Insights and New Directions from Demand-Side Approaches to Technology Innovation, Entrepreneurship, and Strategic Management Research (2012, methodology): “…willingness to pay, and value capture, which is determined by market structure and resource ownership (e.g., Bowman & Ambrosini, 2000, 2001; Priem, 2001, 2007); (b) recognizing that consumers’ heterogeneity of demand contributes to firm heterogeneity through managers’ differing judgments…”
From rapid prototyping to home fabrication: How 3D printing is changing business model innovation (2016, background): “Value creation requires increasing the consumers' perceived worth of consuming a particular product (Priem, 2007).”
A Review of Approaches to Empirical Research on the Resource-Based View of the Firm† (2007, background): “…if the value and sustainability of resources are defined by external conditions (Barney, 2001), RBV researchers need to pay more attention to incorporating moderating conditions such as industry and time (Bacharach, 1989) and to the effects of consumer preferences on resource value (Priem, 2007).”
Creating and capturing value from freemium business models: A demand-side perspective (2018, background): “1 The term customers is used here to denote all downstream, B2B buyers of a vertical chain’s products; the term consumers is used to denote the final, B2C buyers of a vertical chain’s products (see Priem, 2007, for a discussion).”
Managing value co-creation in the tourism industry (2013, background): “The first process involves the creation of customer value while the second focuses on appropriating value in the marketplace (Mizik & Jacobson, 2003; Priem, 2007) (see Table 1).”
The consumer production journey: marketing to consumers as co-producers in the sharing economy (2018, background): “Firms may need to target different consumer activities and different consumers and focus on different marketing resources than they have traditionally done to create a new sustainable strategic advantage (Priem 2007; Wernerfelt 2014).”
Overcoming the liability of outsidership for emerging market MNEs: A capability-building perspective (2019, background): “A demand-based perspective (Priem, 2007; Xie & Li, 2015) suggests that, apart from traditional value-capturing tactics, firms can also gain competitive advantage by creating value and improving the consumer benefit experienced (CBE) (Priem, Butler, & Li, 2013).”