The Influence of Ceiling Height: The Effect of Priming on the Type of Processing That People Use

By Joan Meyers-Levy, R. Zhu. 2007

303 citations recorded by the source corpus.

Subfields: Marketing, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/6eaaf085efabc99754b50f2ae3f25498a6b7db37

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Citations in the corpus

Content and process priming: A review ☆ (2014, unknown): “Meyers-Levy and Zhu (2007) provide a compelling demonstration of how a content prime can influence the accessibility of processes.”
The Contingent Nature of the Symbolic Associations of Visual Design Elements: The Case of Brand Logo Frames (2016, background): “…triggered within contained spaces have been shown to encourage disengagement (Grossbart et al. 1990; Harrell, Hutt, and Anderson 1980; Palinkas 2003; Smith 2006), and influence how consumers process stimuli (Meyers-Levy and Zhu 2007) and make choices (Grossbart et al. 1990; Levav and Zhu 2009).”
Language Abstraction in Word of Mouth (2010, unknown): “…(Aggarwal & Law, 2005; Corfman, 1991; Hamilton & Thompson, 2007; Keller & Block, 1997; Kim & Meyers-Levy, 2007; Kim, Rao, & Lee, 2007; Lee & Ariely, 2006; Lee, Keller & Sternthal, 2010; Mackenzie, 1986; Maheswaran & Sternthal, 1990; Meyers-Levy & Zhu, 2007; Zhao, Hoeffler & Zauberman, 2007).”
Freedom from constraints: Darkness and dim illumination promote creativity (2013, background): “Other authors have differentiated between a safe and freeing atmosphere, which facilitates global processing and taking risks, and a tense and confining atmosphere, which induces local processing and heightens risk aversion (Meyers-Levy & Zhu, 2007; Okken, van Rompay, & Pruyn, 2012).”
Power Distance Belief and Impulsive Buying (2010, unknown): “Participants solved nine randomly ordered anagrams (adapted from Meyers-Levy and Zhu 2007).”
An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior (2012, background): “Additional research in marketing on visual aspects of products and spaces considers the effect of spatial configuration on information processing (Meyers-Levy & Zhu, 2007), the effect of product proportions on aesthetic judgments (Raghubir & Greenleaf, 2006), and the effect of (irrelevant to the…”
Construal Level Theory and Spatial Distance Implications for Mental Representation, Judgment, and Behavior (2011, background): “While the work we just described examined effects of increased horizontal spatial distance, Meyers-Levy and Zhu (2007) examined the effects of increased vertical space, finding that people exhibit a higher degree of integration and abstractness of ideation when larger vertical spaces (i.”