From Niches to Riches: Anatomy of the Long Tail

By E. Brynjolfsson, Yu Hu, Michael D. Smith. 2006

536 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/5ed270fe7805da8bfe44f8cacbefe1842ae49da6

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Citations in the corpus

Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales (2011, background): “Two basic explanations have been offered for the Internet’s Long Tail phenomenon (Brynjolfsson, Hu, and Smith 2006).”
Preference Minorities and the Internet (2011, background): “Online retailers can profitably sell products that would not “make the cut” at offline retailers (Brynjolfsson, Hu, and Smith 2006).”
Harnessing the Influence of Social Proof in Online Shopping: The Effect of Electronic Word of Mouth on Sales of Digital Microproducts (2011, background): “It has been used previously as a proxy for sales [5, 6, 9, 10, 23] and is inversely related to sales; the lower the sales rank, the higher the sales.”
Controlling Popularity Bias in Learning-to-Rank Recommendation (2017, background): “Brynjolfsson and his colleagues showed that 30-40% of Amazon book sales are represented by titles that would not normally be found in brick-and-mortar stores [3].”
Recommendation Networks and the Long Tail of Electronic Commerce (2010, unknown): “Many factors could be responsible for this demand redistribution, including an increase in product variety, lower search costs, and the redirection of attention due to outcome-based recommendations (Anderson 2006; Brynjolfsson et al. 2006).”
Let a Thousand Flowers Bloom? An Early Look at Large Numbers of Software App Developers and Patterns of Innovation (2012, unknown): “…still expect skewed outcomes if a large number of offerings simply reflects heterogeneous and dispersed niche interests ( i.e. , Anderson 2006, Brynjolfsson et al. 2006), or if expanded numbers of alternatives simply implies that “smaller quantities of each product will be produced on…”
Managing Popularity Bias in Recommender Systems with Personalized Re-ranking (2019, background): “The idea of the long-tail of item popularity and its impact on recommendation quality has been explored by some researchers (Brynjolfsson, Hu, and Smith 2006; Park and Tuzhilin 2008).”
Recommender systems and their impact on sales diversity (2007, background): “Online firms have been able to offer more products, and consumers have taken to such expanded offerings (Anderson, 2004; Brynjolfsson et al. 2006; Clemons et al., 2006).”
Firm Strategies in the "Mid Tail" of Platform-Based Retailing (2011, background): “This phenomenon, popularly known as the “long tail” of internet sales, has been widely documented (Anderson 2006, Brynjolfsson et al. 2003, 2006).”