Priming against your will: How accessible alternatives affect goal pursuit

By James Y. Shah, Arie W. Kruglanski. 2002

314 citations recorded by the source corpus.

Subfields: Applied Psychology, Organizational Behavior and Human Resource Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/3937774ff8902df94b5df532c7735ab2ee276991

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In Applied Psychology

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Citations in the corpus

Time-Varying Effects of Chronic Hedonic Goals on Impulsive Behavior (2006, unknown): “This should lead to a renewed attempt to shield their goal of staying in control from the temptation (Shah, Friedman, and Kruglanski 2002), thus causing a devaluation of the temptation and a reduction in felt ambivalence.”
Priming Effects of Television Food Advertising on Eating Behavior (2009, unknown): “A motivational explanation is also quite viable (Bargh, Gollwitzer, Lee-Chai, Barndollar, & Troetschel, 2001; Shah & Kruglanski, 2002).”
Why dieters fail : Testing the goal conflict model of eating (2017, background): “Goals are menta lly represented as desirable future states that the individual wants to attain (Aarts & Dijksterhuis, 2000; Kruglanski, 1996; Shah & Kruglanski, 2002; Shah, Friedman & Kruglanski, 2002).”
A business frame perspective on why perceptions of top management's bottom‐line mentality result in employees’ good and bad behaviors (2019, background): “…past research suggests that money-related cues encourage people to work harder and to stay more focused in their pursuit of desired outcomes (Mogilner, 2010; Vohs et al., 2006; Vohs et al., 2008), which then enhances the attainment of desired outcomes (Shah et al., 2002; Shah & Kruglanski, 2002).”
Beyond Vicary's fantasies: The impact of subliminal priming and brand choice (2006, methodology): “…of B’s followed immediately, and was presented for 300 ms. Previous research using similar subliminal priming procedures has demonstrated that participants are unable to consciously perceive a 23 ms presentation of a word (e.g., Fishbach, Friedman, & Kruglanski, 2003; Shah & Kruglanski, 2002).”
Compliance Theory: A Goal Framing Approach (2011, background): “In other words, a goal signal “either pulls attention and resources away from the focal goal (and toward the alternative), or draws attention and resources toward the focal goal” (Shah and Kruglanski 2002, 380).”
The Relevance and Viability of Subconscious Goals in the Workplace (2010, background): “For example, the means word (e.g., run) in a means–goal relationship (run → fit) might be shown subliminally, and the dependent variable is the participant’s response latency to the word (fit; Shah & Kruglanski, 2002).”
Attachment working models as unconscious structures: An experimental test (2004, background): “Priming effects have been found in studies in which twoword subliminal prime sentences were presented (Shah & Kruglanski, 2002), suggesting that subliminal sentence presentation might be a promising tool for activating unconscious processes.”