Market Entry and Consumer Behavior: An Investigation of a Wal-Mart Supercenter

By Vishal Singh, Karsten Hansen, Robert C. Blattberg. 2006

190 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing

View Paper: https://www.semanticscholar.org/paper/2c55f0df6e8295341f9482d47040bb34f5135242

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Economics and Econometrics

  1. H. V. van Heerde
  2. Koen Pauwels
  3. Kusum L. Ailawadi
  4. Jan-Benedict E M Steenkamp
  5. Anindya Ghose
  6. Chris M. Forman
  7. Els Gijsbrechts
  8. Avi Goldfarb

In Marketing

  1. Koen Pauwels
  2. H. V. van Heerde
  3. Avi Goldfarb
  4. Jan-Benedict E M Steenkamp
  5. Kusum L. Ailawadi
  6. Chris M. Forman
  7. Anindya Ghose
  8. Els Gijsbrechts

Citations in the corpus