Mainstreaming Green Product Innovation: Why and How Companies Integrate Environmental Sustainability

By Rosa Maria Dangelico, Devashish Pujari. 2010

1,438 citations recorded by the source corpus.

Subfields: Building and Construction, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/22cc9f2deb36c7ce74c4ce0876da5f70fccb2d2c

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Building and Construction

  1. Ki‐Hoon Lee
  2. Boris Mrkajic
  3. Kevin Zheng Zhou
  4. Byung S. Min
  5. Samuele Murtinu
  6. V. Scalera

In Marketing

  1. Byung S. Min
  2. Pascal Paillé
  3. Jorge H. Mejía-Morelos
  4. Yazhen Xiao
  5. Ki‐Hoon Lee
  6. Chengli Shu
  7. Francieli Aparecida de Almeida
  8. Jan van den Ende

In Strategy and Management

  1. Byung S. Min
  2. Jorge H. Mejía-Morelos
  3. Yazhen Xiao
  4. Ki‐Hoon Lee
  5. Chengli Shu
  6. Francieli Aparecida de Almeida
  7. Jan van den Ende
  8. G. Whiteman

Citations in the corpus