Motivations for promoting the consumption of green products in an emerging country: exploring attitudes of Brazilian consumers

By Ágata Ritter, Miriam Borchardt, Guilherme Luis Roehe Vaccaro, Giancarlo Medeiros Pereira, Francieli Aparecida de Almeida. 2015

373 citations recorded by the source corpus.

Subfields: Management, Monitoring, Policy and Law, Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/b414014eef9c3174163fd73bbd3c93f0ef39fb54

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Management, Monitoring, Policy and Law

1. Surakiat Parichatnon
2. Kamonthip Maichum
3. Ke-Chung Peng

In Marketing

1. Surakiat Parichatnon
2. Kamonthip Maichum
3. Ke-Chung Peng

In Strategy and Management

1. Ilaria Giannoccaro

Citations in the corpus

• Application of the Extended Theory of Planned Behavior Model to Investigate Purchase Intention of Green Products among Thai Consumers (2016, background): “The consumption of environmentally friendly products (referred to as green products in this study) could be one way of reducing environmental impacts [9,10].”
• Green product development: What does the country product space imply? (2018, background): “…strategies aimed at influencing consumers’ purchase behavior (e.g., de Medeiros and Ribeiro, 2017; de Medeiros et al., 2016; De Angelis et al., 2017; Ritter et al., 2015; Dangelico and Vocalelli, 2017), and the attitudes and the motivations of the consumers to buy green products (e.g., Biswas and…”