Thomas Blake

Marketing · 2014

A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 3 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 12 citations into it; #4,379 of 6,289 by trust here, #5,117 by citations
• Sociology and Political Science — 6 citations into it
• Strategy and Management — 6 citations into it; #8,051 of 10,874 by trust here, #8,809 by citations

Whom Thomas Blake trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Avi Goldfarb
2. K. Bagwell
3. Sha Yang

Who trusts Thomas Blake overall

1. Evert de Haan
2. Thorsten Wiesel
3. Nathan Kallus

Papers from Thomas Blake's perspective

Ordered by how strongly the researchers Thomas Blake trusts endorse each paper. Same corpus, a different order for every researcher.

1. Analyzing the Relationship Between Organic and Sponsored Search Advertising: Positive, Negative, or Zero Interdependence? (Marketing science (Providence, R.I.))
2. RFM and CLV: Using Iso-Value Curves for Customer Base Analysis
3. What is Different About Online Advertising?
4. Empirically Distinguishing Informative and Prestige Effects of Advertising
5. Estimating Discrete-Choice Models of Product Differentiation
6. An Empirical Analysis of Search Engine Advertising: Sponsored Search in Electronic Markets (Management Sciences)
7. Econometric Analysis of Cross Section and Panel Data
8. Does the Internet Make Markets More Competitive? Evidence from the Life Insurance Industry (Journal of Political Economy)
9. Automobile Prices in Market Equilibrium
10. Interaction terms in logit and probit models

Their papers

• Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment (2014) — 363 citations