Giovanni B. Ramello

2006

A researcher in the Science corpus: 1 paper; trusts 5 researchers and is trusted by 1 researcher here, as inferred from the citation graph.

Whom Giovanni B. Ramello trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Boonghee Yoo
  2. Naveen Donthu
  3. A. Micco
  4. Luis M. B. Cabral

Who trusts Giovanni B. Ramello overall

  1. M. Flikkema
  2. Bart Verspagen

Papers from Giovanni B. Ramello's perspective

Ordered by how strongly the researchers Giovanni B. Ramello trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Developing and validating a multidimensional consumer-based brand equity scale
  2. Impact of Sales Promotions on when, what, and how Much to Buy
  3. Individualism and Collectivism
  4. Return on Marketing: Using Customer Equity to Focus Marketing Strategy
  5. Implications of loyalty program membership and service experiences for customer retention and value
  6. The mismanagement of customer loyalty. (Harvard Business Review)
  7. A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research
  8. Does Twitter matter? The impact of microblogging word of mouth on consumers’ adoption of new movies (Journal of the Academy of Marketing Science)
  9. Communication Channels and Word of Mouth: How the Medium Shapes the Message
  10. A Theoretical Integration of User Satisfaction and Technology Acceptance (Information systems research)

Their papers