Umair Saeed

Marketing · 2020

A researcher in the Science corpus: 1 paper; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Umair Saeed trusts

Their strongest outbound trust, strongest first, inferred from their citations.

  1. C. Bhattacharya (in Strategy and Management)
  2. Sankar Sen (in Strategy and Management)

Papers from Umair Saeed's perspective

Ordered by how strongly the researchers Umair Saeed trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Consumer–Company Identification: A Framework for Understanding Consumers’ Relationships with Companies
  2. The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior
  3. Antecedents and consequences of customer-company identification: expanding the role of relationship marketing. (Journal of Applied Psychology)
  4. Co-creation experiences: The next practice in value creation
  5. Common method biases in behavioral research: a critical review of the literature and recommended remedies. (Journal of Applied Psychology)
  6. Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models (Behavior Research Methods)
  7. The role of corporate social responsibility in strengthening multiple stakeholder relationships: A field experiment
  8. Reflections and Reviews Consumer Culture Theory (CCT): Twenty Years of Research
  9. Lateral Collinearity and Misleading Results in Variance-Based SEM: An Illustration and Recommendations (Journal of the AIS)
  10. Customer expectations of CSR, perceived service quality and brand effect in Thai retail banking

Their papers