Adam Brasel

Marketing · 2008–2012

A researcher in the Science corpus: 2 papers; trusts 4 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Adam Brasel trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. M. Wedel
  2. J. W. Elpers
  3. Rik Pieters
  4. Keith Rayner
  5. Robert Desimone
  6. Mark B. Neider
  7. Michael E. Smith
  8. Steven L. Franconeri

Who trusts Adam Brasel overall

  1. R. Ohme

Papers from Adam Brasel's perspective

Ordered by how strongly the researchers Adam Brasel trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Eye movements in reading and information processing: 20 years of research.
  2. Why Do Consumers Stop Viewing Television Commercials? Two Experiments on the Influence of Moment-to-Moment Entertainment and Information Value
  3. Scene context guides eye movements during visual search. (Vision Research)
  4. Neural mechanisms of selective visual attention.
  5. Eye Fixations on Advertisements and Memory for Brands: A Model and Findings
  6. The Effects of Brand Relationship Norms on Consumer Attitudes and Behavior
  7. Focus of Comparison as a Determinant of Assimilation Versus Contrast in Social Comparison
  8. Comparison processes in social judgment: mechanisms and consequences. (Psychology Review)
  9. Visual and Verbal Rhetorical Figures Under Directed Processing Versus Incidental Exposure to Advertising
  10. When Good Brands Do Bad

Their papers