Teck Ming Tan

Sociology and Political Science · 2021

A researcher in the Science corpus: 4 papers; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom Teck Ming Tan trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. D. Macinnis
  2. J. D. Westaby

Papers from Teck Ming Tan's perspective

Ordered by how strongly the researchers Teck Ming Tan trusts endorse each paper. Same corpus, a different order for every researcher.

  1. The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty
  2. Brand Love
  3. The Influence of Spokesperson Trustworthiness on Message Elaboration, Attitude Strength, and Advertising Effectiveness
  4. What Makes Things Cool? How Autonomy Influences Perceived Coolness
  5. Marketing through instagram influencers: impact of number of followers and product divergence on brand attitude
  6. Development and validation of a parasocial interaction measure: The audience‐persona interaction scale
  7. YouTube vloggers' influence on consumer luxury brand perceptions and intentions
  8. Online social networks: Why do students use facebook? (Computers in Human Behavior)
  9. Influence of parasocial relationship between digital celebrities and their followers on followers' purchase and electronic word-of-mouth intentions, and persuasion knowledge (Computers in Human Behavior)
  10. Relationship management through social media influencers: Effects of followers’ awareness of paid endorsement (Public Relations Review)

Their papers